Google Announces Pixel 11 Event for August 12

Google has officially announced its annual hardware event, Made by Google 2026, which will take place on August 12 in New York City. During the event, the company is expected to unveil the Pixel 11 series, including the Pixel 11, Pixel 11 Pro, Pixel 11 Pro XL, and the folding Pixel 11 Pro Fold, along with the Pixel Watch 5 Source: infobae; excelsiormx; elespanol.

What to expect

Invitations sent to media outlets feature a metallic gold finish on the devices, hinting at a new signature color Source: excelsiormx. The upcoming Tensor G6 chip, built on a 2nm process by TSMC, is rumored to deliver up to 15% performance gains and address previous overheating issues Source: excelsiormx. The event also marks the anticipated debut of the Pixel Watch 5, and possibly new wireless earbuds, as the current models have not been updated in two years Source: excelsiormx; elespanol.

Market context

This year's event occurs a week earlier than usual, which some analysts attribute to Google's strategy to get ahead of competitors like Apple, which may launch its first foldable iPhone in September Source: elespanol. The Pixel 11 lineup will likely maintain a design similar to its predecessor, with most innovations centered around AI capabilities Source: elespanol. Pricing details remain unannounced, but the last budget model, the Pixel 10a, started at €549 Source: elespanol.