Inditex prioritizes customer connection, AI investment in annual meeting

Inditex held its annual general meeting in Arteixo, where President Marta Ortega emphasized the company's commitment to customers and human connection, while the group announced continued investment in AI and expansion. The company reported record net profit of €6.22 billion for fiscal 2025 and sales of €39.86 billion, with a dividend of €1.75 per share approved.

Human-centric strategy

Ortega stated that "trends pass, fashion changes, but the connection with people remains" Source: ABC.es. She stressed the importance of making design, quality, and innovation accessible to more cultures, and that the company's strength lies in its ability to change while preserving its core values. "The environment changes, but something remains: people, their emotions and what they expect from us," she said Source: Infobae.

Technological transformation

CEO Óscar García Maceiras outlined a €2.3 billion investment plan for 2026, focusing on AI, logistics, and store technology. He noted that AI is already improving productivity and customer experience, and that the group will continue investing "everything necessary for future growth" Source: La Vanguardia. Ortega added that "even in that context, we still believe the true value lies in people, in judgment and empathy" Source: El Español.

Financial highlights and governance

The meeting approved the re-election of Rodrigo Echenique (later replaced by José Ignacio Goirigolzarri as independent director) and raised executive pay: Ortega's fixed remuneration increased from €900,000 to €1.05 million, while Maceiras' rose from €2.5 million to €2.95 million, with a variable bonus of up to 150% of fixed salary Source: La Vanguardia. The company celebrated 25 years as a listed firm, with market capitalization growing from €9.16 billion in 2001 to over €170 billion today.