
Lucid Motors is undergoing a sweeping leadership shakeup under new CEO Silvio Napoli, with CFO Taoufiq Boussaid departing and five new C-suite hires aimed at simplifying the company and sharpening execution. The restructuring follows recent layoffs of 18% of the workforce and elimination of a production shift.
CFO Taoufiq Boussaid will leave after a transition period through Q2 earnings, replaced by Alexander De Bock, former CFO of TI Automotive Source: The Next Web. Lucid also hired a new chief technology officer, chief customer officer, chief digital officer, and chief transformation officer Source: TechCrunch. Napoli is cutting in half the number of direct reports to foster collaboration, and three senior leaders are leaving rather than relocating to headquarters Source: The Next Web.
Last month, Lucid cut 1,500 jobs, saving about $158 million annually, and eliminated a second shift at its Arizona factory Source: TechCrunch. The company delivered 3,953 vehicles in Q2, up slightly from 3,309 a year earlier, but production of 4,774 suggests demand for the Gravity SUV is not surging Source: The Next Web. In contrast, Rivian delivered 12,194 vehicles and raised its full-year forecast to 65,000–70,000 Source: The Next Web.
Lucid is pinning hopes on two initiatives: the smaller Cosmos SUV, expected around $50,000, which would be its first mass-market vehicle, and a luxury robotaxi service developed with Uber and Nuro, with employee testing in San Francisco Source: The Next Web. "We are simplifying the organization, strengthening leadership, enforcing accountability and aligning our structure with the priorities that matter most: customers, quality, and innovation," Napoli said Source: TechCrunch.
“Napoli is also cutting in half the number of people who directly report to him, a move the company said is meant to 'foster closer collaboration'”
“Lucid on Thursday said it delivered 3,953 vehicles in the second quarter, only slightly higher than a year earlier — a sign that its Gravity SUV has not taken off like it had hoped.”
“Rivian raised its full year delivery forecast to between 65,000 and 70,000 vehicles after delivering 12,194 in the second quarter, well above analyst expectations.”
“The round of layoffs, its second major workforce reduction this year, is expected to save Lucid Motors about $158 million annually.”
“Lucid Motors is on the verge of releasing a smaller SUV called Cosmos, which, at an expected price of around $50,000, could be its first mass-market hit.”